A must read for DOT campaign bashers
I don’t think it’s crab mentality. It’s just that, for many of us Filipinos, it’s more fun to bash than to build up.
You see the new DOT slogan trending and creating a lot of positive buzz. You tell yourself, “this is too good to be true.” So you google “It’s more fun in” and true enough, it’s been used before by Switzerland.
Never mind that Switzerland used it way back in 1951. Or that there was “Truly Tuscany” before Malaysia’s “Truly Asia”, Amazing Australia before Amazing Thailand, and Incredible Italy before Incredible India.
